Deadline: December 6, 2024
To ensure accurate acknowledgment at BakingTECH 2025 and fulfillment of all deliverables, sponsorships must be confirmed by December 6. Sponsorships submitted after this date may not include all deliverables.
Sponsorship participation provides an excellent opportunity to position your company or organization as a supporter of the Association. Please review the event listings to select the event that will best position your organization. Reservations will be taken in order received for any open sponsorship events. A waiting list for events with a right of first option will be established. Partial sponsorships are available.
All sponsorships are designed to benefit you and your organization.
We are collaborative. Don’t see any opportunities that sync with your strategic initiatives, bring us your ideas on how to engage with the members and audiences involved with ASB and let us partner with you to make it happen.
We are innovative. Our history is integral to who we are today, but we are poised for growth and innovation. Fresh ideas and passion for what we do inspires our work in service to our members and the partners we serve.
We are focused on education. ASB’s role in the industry has always been defined by representing the bakers and providing a community for learning and networking, one based in science and practice. The Bakers’ Creed established in 1924 when ASB was founded defined our mission then and guides our vision as we look to the future.
If you’re interested in becoming a sponsor, or if you have further ideas on how to promote your brand and create value for the conference and its attendees we would like to hear from you! Contact Tawnee Brydebell at 856.343.7838 or tbrydebell@asbe.org.
To become a sponsor, complete the sponsor agreement form and return to tbrydebell@asbe.org by December 1, 2024.
Keynote Speaker
$10,000 Recognition as a Silver Sponsor (1 available, 1 Sold)
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content
- Acknowledgement (logo or company name) in one pre-event newsletter and promotion in a special Know Before You Go e-blast
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Exclusive executive speaking opportunity: 90- second Keynote introduction
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- One live push notification via event app to all attendees promoting session
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Welcome Reception Sponsorship
$15,000 (Exclusive) recognized as Silver Sponsor; or $7,500 (Co-sponsor) recognized as Bronze Sponsor
Sponsorship of opening welcome reception to help us make a great first impression for attendees. Join fellow ASB Members for light appetizers and cocktails and take the opportunity to celebrate being together at The Best Week in Baking! Help attendees make the most of this celebration by supporting the event.
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) in one pre-event newsletter
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage placed strategically throughout meeting space and registration area.
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- One live push notification via event app to all attendees promoting Opening Reception
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Podcast Stage
$10,000 Exclusive, Recognition as a Silver Sponsor
A centralized location for interviews and connections featuring live content recorded for on-demand listening, the content featured is part of the BakingTECH live program but will reach beyond the event audience through various podcast hosts.
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) promotion in a special Know Before You Go e-blast
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
- Sponsor recognition in promotion emails highlighting podcast schedule
Conference
- Branded stage (singular logo usage only)
- Acknowledgement on conference signage
- Acknowledgement on event specific signage in high-traffic area of hotel lobby
- Acknowledgement in event app and in session description within event app schedule
- Two live push notifications via event app to all attendees promoting podcasts
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Lanyards
$10,000 Exclusive, Recognition as a Silver Sponsor
Elevate your brand with exclusive sponsorship of the attendee badge lanyard! This prime opportunity allows your organization to collaborate with ASB to design a lanyard that meets all badge setup and attachment requirements. Imagine your logo or tagline prominently displayed around the neck of every attendee, ensuring maximum visibility and a lasting impression throughout the event. Don’t miss out on this unique chance to showcase your brand to a captive audience!
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) promotion in a special Know Before You Go e-blast
Conference
- Acknowledgement on conference signage
- Acknowledgement on event specific signage in high-traffic area of hotel lobby
- Acknowledgement in event app
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
Future Forward Luncheon (Day 2)
$10,000 Exclusive Sponsorship; Recognition as Premier sponsor, Silver Level or as one of six sponsors $2,500 (6 available) Recognition as Bronze Sponsor
Support our Young Professionals and industry partners as we celebrate the Rising Baker award winners, Society of Bakery Women scholarship recipients, and students engaged in ASB activities. This event is modern, fun, and high-energy to match the future of ASB’s next generation of industry leaders.
Pre-Conference
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Formulation Floor Continental Breakfast
$7,500 Exclusive, Recognition as Bronze Sponsor
$3,500 Co-sponsored, Recognition as Bronze Sponsor (2 available)
The breakfast is scheduled for Tuesday, February 18, from 8:00 a.m. to 10:30 a.m. in the Formulation Floor. This sponsorship provides visibility to all attendees as they network, prepare for the day’s sessions and walk the Formulation Floor
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) promotion in a special Know Before You Go e-blast
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
Conference
- Acknowledgement on conference signage
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- Two live push notifications via event app to all attendees promoting the Formulation Floor Breakfast
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Attendee Wifi Sponsorship
$6,500 Exclusive, Recognition as Silver Sponsor (SOLD)
Conference attendees use the mobile app to access daily schedules, general session materials, networking and social event information, maps, and exhibitor information. High visibility with this featured technology for information and networking.
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) in one pre-event newsletter and promotion in a special Know Before You Go-Eblast
- Recognition on the conference web page created specifically for event app
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Company logo on signages that includes instructions on downloading event app
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
- Event app data analytics
Elevator Branding
$6,500 (3 total available) Recognition as Silver Sponsor (3 Available, 1 SOLD)
Make a huge impression as attendees enter the event facility with a positive welcome message on the elevators at the entrance.
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
- Logo placement and QR code on BakingTECH branded lobby guest elevator
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Wednesday Morning Coffee Break
$5,000 Recognition as Silver Sponsor
You’ve seen it before – the doors open after an intense educational session and the attendees rush straight to the coffee station. Let them see your company name as the supporter of this important service! Sponsor Wednesday morning’s coffee break to get your brand out to attendees, exhibitors and speakers while they take a break from their courses and have refreshments
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) in one pre-event newsletter and promotion in a special Know Before You Go-Eblast
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- Company logo and sponsorship status on event walk-in slides
- Invitation to VIP Sponsor Reception with Baker Leadership during BakingTECH for up to one (1) sponsor representatives.
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Closing Night Celebration
$5,000 (5 available) Recognition as Silver Sponsor
Continuing the success of previous Casino Nights with a twist for 2025, help us wrap up the conference in style with a party. Join us for an evening of games, live music, libations, food, incredible prizes, and good conversation.
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) in one pre-event newsletter and promotion in a special Know Before You Go e-blast
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
- Sponsor recognition in promotional emails highlighting the celebration activies
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- Company logo and sponsorship status on event walk-in slides
- Two live push notifications via event app to all attendees promoting
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Event Information/Registration Desk
$5,000 (exclusive sponsorship) Recognition as Premier Sponsor, Bronze level
Place your company logo in a high-traffic location near all the conference activities with this new sponsorship opportunity. Help us welcome attendees in style with visibility throughout the conference in a high-traffic area.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Logo placement and QR code on branded registration desk.lobby guest elevator
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- One live push notification via event app to all attendees reminding attendees where to pick up pre-registered name badges.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
$5,000 (exclusive sponsorship) Recognition as Premier Sponsor, Bronze level
Designed for high-level networking allow a chance for our sponsors to engage with Baker Leadership and ASB Board Members. The reception is held Tuesday, February 18 which features hors d’oeuvres and libations.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Sponsor will receive two additional invitations to attend the VIP reception for a total of three invites
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- One live push notification via event app to all attendees reminding attendees where to pick up pre-registered name badges.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
BAKE Talk Stage
$7,500 Exclusive, Recognition as Bronze Sponsor
$3,500 Co-sponsored, Recognition as Bronze Sponsor (1 available, 1 sold/Media Sponsor)
The BAKE Talk Stage, placed in the Formulation Floor, will feature 20-minute oral presentations by bakers during both Monday and Tuesday tradeshow hours.
Pre-Conference
- One each Facebook, LinkedIn, and Twitter post promoting sponsor’s session/content.
- Acknowledgement (logo or company name) promotion in a special Know Before You Go e-blast
- Company logo and link on conference website
- Logo placement and link on session description section on the schedule events on the conference website.
- Sponsor recognition in promotion emails highlighting BAKE Talks
Conference
- Acknowledgement on conference signage
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- Two live push notifications via event app to all attendees promoting BAKE Talks
Post-Conference
- Access to final event attendee contact list (approved contacts only).
- Acknowledgement (logo or company name) in post-event newsletter.
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Baking Hall of Fame Luncheon & Induction Ceremony (Day 3)
$2,500 (10 available) Recognition as Bronze Sponsor
The Baking Hall of Fame is an initiative of the American Society of Baking to recognize industry innovation and entrepreneurial spirit. Individuals inducted into the Baking Hall of Fame are recognized for their achievements in organizational growth and development, equipment design and innovation, advancements in ingredient technology and processing, or services related to the commercial baking industry.
Pre-Conference
- Company logo and link on conference website
- Acknowledgement (logo or company name) in one pre-event newsletter and promotion in a special Know Before You Go-Eblast
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Verbal acknowledgement during Baking Hall of Fame Ceremony to be held during new special luncheon on Tuesday, February 18 celebrating the 2025 inductees.
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Reserved table of ten (10) for selected VIP guests to be extended by sponsor
- Company logo on event specific signage
- One live push notification via event app to all attendees promoting luncheon
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Welcome Bag
$2,500 (exclusive sponsorship) Recognition as a Premier Sponsor, Supporter level
Exclusive sponsorship of the BakingTECH 2025 welcome bag. Welcome bags will be distributed to registered attendees and guests at BakingTECH 2025 registration. Bag contents will be products supplied by ASB baking company members.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Logo placement on hospitality bag
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Main Stage Playlist
$1,000 (4 available) Recognition as a Premier Sponsor, Supporter level
Be recognized as main stage (general session) playlist sponsor. Attendees will have access to the session energetic playlist after each day’s event, and thanks to you as the sponsor, attendees will take home an experiential element from BakingTECH.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- One live push notification via event app to all attendees reminding attendees where to go to find the session playlist.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Main Stage Countdown Clock
$1,000 (4 available) Recognition as a Premier Sponsor, Supporter level
Be recognized as main stage (general session) countdown clock. Logo placement on the general session clock which will be prominently displayed on-screen counting down to the official start of the session.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on main stage countdown clock for selected session.
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
- Company logo and sponsorship status on event walk-in slides
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Window Treatment Sponsors
$1,000 Medium Circle (36 inches) Recognition as a Premier Sponsor, Supporter Level
$750 Small Circle (18 inches) Recognition as a Premier Sponsors, Supporter Level
Maximize your visibility at BakingTECH, with a window decal, along the corridor that all attendees will travel to access the Formulation Floor
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage place strategically throughout meeting space and registration area.
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Young Professionals Event Supporter
$500 (Unlimited) Recognition as a Supporter Sponsor
The Young Professionals host a couple events throughout BakingTECH to provide YPs within the industry with timely, informative, and educational content, as well as networking opportunities. BakingTECH 2025 will feature a Networking event on Monday evening, February 17.
Pre-Conference
- Company logo and link on conference website
- Logo placement on session description section on the schedule events on the conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter.
Conference
- Acknowledgement on conference signage
- Acknowledgement on event specific signage
- Acknowledgement in event app and in session description within event app schedule
- One live push notification via event app to all attendees promoting event
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Donor Supporter
$500 (Unlimited)
Extend your brand identity and show your support of ASB with a General Conference Sponsorship. Your support assists in providing a quality networking and educational conference for everyone.
Pre-Conference
- Company logo and link on conference website
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
Conference
- Acknowledgement on conference signage
Post-Conference
- Thank you post on Social Media channels to include Facebook, LinkedIn and Twitter
*All sponsored copy & content is subject to ASB approval. Graphics must be sized as requested, optimized for the web and received by requested deadlines.
**ASB may negotiate additional benefits upon request.