Saturday, February 15 through Tuesday, February 18, 2025 at the Renaissance Orlando Resort at SeaWorld ® located at 6677 Sea Harbor Drive, Orlando, FL. 32821

Commercial bakers (and their spouses!), equipment and ingredient suppliers, and service providers can attend. 

Registration costs vary based on baker and supplier status, membership status, exhibitor/sponsor status and time of purchase.  Please refer to the registration rates.

Participants are encouraged to register above.  If you’ve logged into ASBE.org or have registered for BakingTECH in the past, please use the same address that we have on file.  If you’d like to change your email address, please email us at membership@asbe.org.

It’s easy. Just download the group registration form to get started.

Individuals who are employed by baking companies. Bakers employed by supplier companies, including ingredient companies, do not qualify to attend as a baker attendee.

Individual who is employed by a supplier whose company is a registered exhibitor of the Formulation Floor or a sponsor of BakingTECH 2025.

Yes. Students who are enrolled in Bakery Science & Management, Food Science & Technology, Culinary Arts, or Engineering can receive complimentary registration as long as an academic advisor or department head can confirm their enrollment in the respective programs. All other students will be required to pay a registration fee of $150.

Yes. Spouses who do not work in the commercial baking industry can register for BakingTECH at the spouse rate of $275. This badge entitles spouses to attend all educational sessions, the Spouse Welcome Hospitality on Sunday, Tuesday’s Hall of Fame Lunch, the Opening Reception on Sunday, and the spouse event on Monday.

Privacy Policy
Your data privacy and security are important to us.  When you register for this event, ASB will process your data in accordance with our legitimate interests for hosting an industry event and for being a community-based organization.  Please review our privacy policy, including how to exercise your rights under GDPR.

Media Waiver
ASB intends to take photographs and video of this event for use in ASB news and promotional material, in print electronic and other media, including the ASB website. By attending the event, you waive and release any claims you may have related to the use of recorded media of you at the event, including, without limitation, any right to inspect or approve the photo, video or audio recording of you, any claims for invasion of privacy, violation of the right of publicity, defamation, and copyright infringement or for any fees for use of such recorded media.

Code of Conduct
We value the participation of each member of the community and endeavor to deliver an enjoyable and fulfilling experience. Conference participants are expected to conduct themselves with integrity, courtesy and respect for others and maintain the highest level of professionalism at all conference programs and events, whether officially sponsored by ASB or not. All attendees, speakers, organizers, volunteers, guests, partners, vendors and staff at any ASB event are required to observe the following Code of Conduct. ASB is dedicated to providing a harassment-free conference experience for everyone, regardless of gender, sexual orientation, disability, physical appearance, body size, race or religion. We do not tolerate harassment of conference participants in any form. All communication should be appropriate for a professional audience including people of diverse backgrounds and cultures. Sexual language and imagery are not appropriate for the conference. Be kind to others. Do not insult or defame participants. Harassment in any form, sexist, racist, or exclusionary jokes are not condoned at ASB Events. Participants violating these rules may be asked to leave the conference and all related events at the sole discretion of ASB and may be restricted from attending future ASB events.

Liability Waiver & Be Well Agreement
I hereby release, waive and forever discharge any and all liability, claims, and demands of whatever kind or nature against the ASB and its affiliated partners and sponsors, including in each case, without limitation, their directors, officers, employees, volunteers, and agents (the “Released Parties”), either in law or in equity, to the fullest extent permissible by law, including but not limited to damages or losses caused by the negligence, fault or conduct of any kind on the part of the Released Parties, including but not limited to death, bodily injury, illness, economic loss or out of pocket expenses, or loss or damage to property, which I, my heirs, assignees, next of kin and/or legally appointed or designated representatives, may have or which may hereinafter accrue on my behalf, which arise or may hereafter arise from my participation in the event. I hereby knowingly assume the risk of injury, harm and loss associated with my participation in the event, including any injury, harm and loss caused by the negligence, fault or conduct of any kind on the part of the Released Parties.

Cancellation Policy
Conference cancellations must be submitted to ASB in writing via email at info@asbe.org or mail. All refunds are assessed a $150 processing fee. Once ASB has received your written cancellation, all credit card refunds will be processed promptly. For check refunds, please allow 2 – 4 weeks after the meeting has ended. Refunds will not be granted after January 15, 2025 nor will they be given for no-shows or Society membership fees. 

Cancellation of paid Student and Lifetime registrations are subject to a $25 cancellation processing fee each.

Due to financial obligations incurred by ASB, no refunds will be granted for requests submitted after January 15, 2025.

ASB regrets that refunds will not be given for no-shows.

All cancellations requests must be submitted in writing to info@asbe.org

Substitution Policy

Replacement of a registered ASB attendee by a business colleague/co-worker will be accepted. A $25 USD processing fee will apply to all substitutions if notified in writing by January 15, 2025. After January 15, 2025 the substitution fee will increase to $50. If the original registrant was registered as a ASB member, the new registrant must also be a member or join membership upon registering.

Substitutions must be submitted in writing to info@asbe.org.

It might feel a little balmy in Orlando compared to Chicago! The average high is 75 and the average low is 55.

Please send inquiries to ASB’s Deputy Executive Director, Tawnee Brydebell at tbrydebell@asbe.org.

Please contact info@asbe.org.