Visit the ASB Recharge Lounge
Welcome to The Recharge Lounge at IBIE 2025—your go-to spot to connect, reset, and refuel, proudly hosted by the American Society of Baking. Whether you’re looking to spark meaningful conversations, refresh your professional headshot, juice up your devices, or simply take a breather with a coffee in hand, The Recharge Lounge is your calm amidst the tradeshow buzz. Find your moment to recharge—mind, body, and tech—all in one place.
Located in the North Hall Entrance.
NEW: Fireside Chats at the Recharge Lounge
Take part in our brand-new Fireside Chat series hosted in the ASB Recharge Lounge. These casual, engaging conversations will be hosted by experts and thought leaders from across the baking industry, covering topics like retail trends, consumer insights on grain foods, food safety, and careers in baking. Whether you’re looking to spark new ideas or connect with peers, the Fireside Chats are your chance to gain fresh perspectives in a relaxed, welcoming setting. A full schedule of sessions will be available soon—make plans to join us!
Sunday, Sept. 14
- 1:00 PM: Fresh Trends in Baking | Heather Prach, IDDBA
- 3:00 PM: Hygienically Designed Equipment | Jon Anderson, BEAG
Monday, Sept. 15
- 1:00 PM: What Consumers Are Saying About Grain Foods | Jeff Gregori and Felicia Shiefer, Grain Foods Foundation / Nielsen
Tuesday, Sept 16
- 12:00 PM: From Dough to ‘Aha!’—The Journey to Joy at Work | Daniel Williams, The Bakery Bunch
*Schedule subject to change
IBIEducate Sessions from ASB
Certified for Clean: Elevating Food Safety Through Hygienic Equipment Design
Sept. 13 | 9:45 – 10:45 AM
Join the Bakery Equipment Assessment Group (BEAG) for a deep dive into hygienic equipment design and certification. Formerly BISSC, BEAG is revolutionizing how bakery machinery meets required food safety and hygienic design standards in the bakery. This session explores why sanitary design is critical—not just for compliance, but for brand trust, operational excellence, product quality, and food safety. Learn how the certification process works, what standards apply, and how BEAG’s recognition can elevate your equipment and bakery to new levels of credibility.
The Power of Mentoring Programs for the Baking Industry
Sept. 14 | 11:15 – 11:35 AM
Mentoring is more than just guidance—it’s a proven strategy for developing leadership, enhancing retention, and building a stronger, more connected workforce. In this session, we’ll explore the compelling data behind professional mentoring, uncover the qualities that make mentorship truly impactful, and highlight stories from American Society of Baking’s Mentoring Program Whether you’re a seasoned mentor, a potential mentee, or an industry leader looking to invest in your people, this presentation will provide insight, inspiration, and practical takeaways to harness the full value of mentoring in today’s professional landscape.