About BakingTECH

BakingTECH is the baking industry’s leading technology conference and exposition. ASB’s annual conference offers technical solutions, insight and experience. Over 1,000 baking professionals participate in a number of venues where knowledge and information is shared.

  • Attend 30 innovative technical presentations.
  • Meet with over 150 equipment and ingredient suppliers on our Formulation Floor where we bake, blend, and bond.
  • Participate in professional workshops and luncheons.
  • Attend the Leadership Discussions where you can hear it first from the experts

About the Formulation Floor

Our Formulation Floor (formerly known as MarketPlace) is a tabletop exhibit show that is held in conjunction with BakingTECH.  If you’re in the Baking equipment, ingredients or services business, ASB’s Formulation Floor is the place to be in February. Over 150 partner-suppliers and 900+ baking professionals are here to make this the “Best Week in Baking.” The Formulation Floor allows you to make new contacts and connect with your existing clients. In addition to the tabletop exhibits, in 2025, we are introducing Innovation Stations – a curated showcase of innovative concepts to advance your bakery operations. The BakeTalk Stage, our version of a TEDx-style of educational presentations, is also a centerpiece of the Formulation Floor.

“Meet me on the Floor – it’s where we bake, blend, and bond.”

Future BakingTECHs

2025

February 16 – 18
Renaissance Orlando @ SeaWorld

2026

February 17 – 19
Sheraton Grand Chicago Riverwalk

2027

Currently Sourcing
Contact Tawnee Brydebell for details.